CapLink x PE150 represents a strategic joint venture established to enhance visibility and reach for a shared network of funds, investors, and service providers operating within the private markets. Through this collaboration, CapLink Group delivers a series of high-profile, well-attended dinners and events, while PE150—an AI-driven B2B media platform—specialises in newsletter publishing, bespoke research, market surveys and advertising, reaches an audience of 400,000 unique subscribers across its channels every week. This partnership enables both entities to capitalise on deep industry relationships, domain expertise, and sector-specific insights to deliver highly targeted offerings in the areas of event production, advertising, and market intelligence.
Surveys
Our survey capabilities serve as a strategic asset, enabling the collection of targeted insights that inform investment decisions and operational strategies. Leveraging a proprietary contact database of over one million professionals active within the private markets, we are uniquely positioned to deliver precision-driven intelligence. Our bespoke surveys have assisted a diverse range of clients in identifying emerging market trends, assessing competitive positioning, and navigating sector-specific complexities—particularly in under-analysed or niche verticals. Select engagements have involved surveying industry peers and subject matter experts to benchmark performance, refine investment theses, and support exit planning.
By publishing research-based insights, clients can strengthen their reputational standing as authoritative voices within the industry—enhancing visibility and credibility among limited partners, general partners, and broader market stakeholders. We have collaborated with several clients across areas including due diligence, portfolio oversight, market intelligence, strategic benchmarking, and the development of thought leadership initiatives.
Custom Research
CapLink x PE150 maintains a distinguished network of analysts, researchers, and economists with proven experience at premier private market funds, leading consultancies, and institutional investment firms. Our bespoke research reports are crafted to reflect deep sectoral expertise and may be utilised in presentations, digital marketing campaigns, or as authoritative thought leadership across specialised segments within the private markets. We engage directly with clients to define the report’s objectives, key deliverables, and strategic contributions, providing a structured timeline for both initial and final drafts prepared for public dissemination.
Our custom research is a tailored approach to gathering insights that are specific to your unique needs or business goals. Unlike syndicated research—which is pre-packaged and sold to multiple clients—our custom research is designed just for you, focusing on the exact questions, audience, and data you care about.
Newsletter Advertising
CapLink x PE150 offers a uniquely powerful channel for reaching senior decision-makers across the global private markets ecosystem through precision-targeted newsletter advertising. Leveraging PE150’s AI-driven media infrastructure and a proprietary subscriber base of nearly 400,000 professionals—including limited partners, general partners, operating partners, investment bankers, and advisors—our newsletter placements deliver brand exposure directly to your ideal audience.
We offer highly curated advertising placements within PE150’s flagship M&A focused newsletters, which span multiple verticals including Private Equity, Healthcare, Sports, Consumer and Insurance. These placements are limited in volume to ensure performance, brand safety, and premium visibility for each advertiser.
Key benefits include:
Precision Audience Targeting – Ads are matched to the specific industry vertical, seniority, and interests of the audience, ensuring relevance and impact.
Guaranteed CPM Performance – Our ad placements come with clear KPI delivery guarantees, aligning media spend with measurable outcomes.
Strategic Messaging Integration – Options to pair ads with original editorial, sponsored content, or proprietary insights to maximize engagement and thought leadership positioning.
Category Exclusivity – Select opportunities allow brands to own their category within a given issue or vertical, minimizing noise and maximizing influence.
Our advertising model is designed for firms that value quality over quantity—ensuring your message lands in front of the right people, at the right time, in a format that drives visibility, credibility, and conversion across the private capital community.
Breakfast Panels and Workshops
Leveraging CapLink Group’s extensive expertise in organising high-level events and executive dinners, CapLink x PE150 has introduced a series of exclusive private breakfast sessions centred around prominent industry themes. Hosted across key global financial hubs, each event features two carefully selected high-profile panel discussions, offering a balanced blend of insightful content, meaningful networking opportunities, and a highly curated audience of 50+ senior participants.
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